Tableau’s 2019 Business Intelligence Trends

As many of us hustle to wrap up a busy calendar year, it is fun to take a break and look at what trends are being projected in analytics.  Tableau released it's trend report for 2019 and I think the codes of ethics is relevant to many of us - especially relating to GDPR.  What trends … Continue reading Tableau’s 2019 Business Intelligence Trends

From Actions to Journeys—Seeing the World as Our Constituents Do

By Alexander Oftelie on November 8, 2018 The past 10 years have seen an incredible advancement in analytics to support fundraising and engagement. Organizations of every mission and scale have created greater insight into who may give and how. Most analytics strategies, however, are constituent-focused and nearly entirely attentive to a single moment or outcome. … Continue reading From Actions to Journeys—Seeing the World as Our Constituents Do

Using Analytics to Uncover the Personas within your Constituency

by Alexander Oftelie Today nonprofits of every mission and size continue to leverage analytics to inform individual constituent persona behavior, predict outcomes of campaigns, and assess program performance. The benefit of fundraising analytics for them is foundational: apply individual-level insights to large populations. Any fundraiser could filter through a list of 100 known names and identify … Continue reading Using Analytics to Uncover the Personas within your Constituency

2 Fantastic Examples of Visualizing Sports Data

We are currently experiencing a glut of worldwide sports entertainment with the World Cup wrapping up this weekend, the 105th edition of Le Tour de France cycling race throughout the month of July, and the Wimbledon tennis championships all taking place simultaneously. To help keep pace with every minute-by-minute development, we've found 2 excellent data … Continue reading 2 Fantastic Examples of Visualizing Sports Data

Theatres Enjoy Robust Fundraising Growth with Dynamic Modeling

The Nonprofit Quarterly writes this month about the robust fundraising growth trend seen by American theatres from 2013 to 2016. While strategic partnership with corporate, government, and foundation entities continue to be key funding sources, Stuart Miller, writing for American Theatre, offers the following insights into recent success: Increased sophistication in campaign and strategic planning among … Continue reading Theatres Enjoy Robust Fundraising Growth with Dynamic Modeling

Improving your office Secret Santa with R (yes, really!)

If you're joining your coworkers in the time-honored workplace tradition of Secret Santa this holiday season, look no further than this R function to improve efficiency and have a bit of fun too! For those who may not be familiar with this particular holiday tradition, a group of people get together and everyone purchases a … Continue reading Improving your office Secret Santa with R (yes, really!)

5 Takeaways from Max Kuhn’s “R for Machine Learning” Workshop

I recently had the opportunity to attend “R for Machine Learning,” one of the pre-conference workshops held in conjunction with the Predictive Analytics World conference in New York City. The instructor for this excellent hands-on workshop was none other than Max Kuhn, Data Scientist at RStudio and author of the “caret” R package (among others) … Continue reading 5 Takeaways from Max Kuhn’s “R for Machine Learning” Workshop