by Emma Hinke on January 17, 2019 in Bentz Whaley Flessner Healthcare fundraising presents unique challenges, particularly relating to the prospect pipeline. Unlike educational institutions with naturally engaged alumni populations, most healthcare organizations and foundations have only a kernel of highly engaged and well-known prospects, donors, volunteers, and patrons. Outside of that kernel, however, the universe of constituents expands rapidly. … Continue reading The Popped Kernel: Grateful Patient Dynamic Scoring
By Alexander Oftelie on November 8, 2018 The past 10 years have seen an incredible advancement in analytics to support fundraising and engagement. Organizations of every mission and scale have created greater insight into who may give and how. Most analytics strategies, however, are constituent-focused and nearly entirely attentive to a single moment or outcome. … Continue reading From Actions to Journeys—Seeing the World as Our Constituents Do
Josh Birkholz, principal at Bentz Whaley Flessner, recently wrote an interesting article articulating our firm’s vision and predictions for platform fundraising. Here is a short excerpt. “Today, it feels similar to the early 1980s of prospect research and the early 2000s of analytics. However, the scattered, under invested new reality is the world of platform fundraising. Sure, … Continue reading Platform Fundraising is Here: Are You Ready for It?
Prospect research professionals spend much of their time uncovering or confirming a prospect’s wealth, but what happens when research finds something concerning or that could negatively impact a prospect’s philanthropic capacity? Are researchers tracking or notifying fundraisers of prospects’ layoffs, divorces, or even criminal charges? The BWF Insight Research team has completed thousands of capacity … Continue reading Keeping up with the Joneses: Downgrading Capacity Ratings
by Alexander Oftelie Today nonprofits of every mission and size continue to leverage analytics to inform individual constituent persona behavior, predict outcomes of campaigns, and assess program performance. The benefit of fundraising analytics for them is foundational: apply individual-level insights to large populations. Any fundraiser could filter through a list of 100 known names and identify … Continue reading Using Analytics to Uncover the Personas within your Constituency
Learn How the National Audubon Society Predicted Climate Change Effects on Where Birds will Live in the Future.
Forbes Insights Global businesses are facing increasing complexity and market volatility. In response, all business functions are turning to data-driven analytics and insights as a means to manage this increasing uncertainty, while better understanding their organizations’ customer bases and growing their businesses. The move to data-driven insights is being forced by continued business reliance on … Continue reading Data Analytics Is No Longer A Nice Option — It’s The Core Of The Enterprise
Never a bad idea to touch up on your visualization knowledge to make sure you are able to distinguish misinformation. Check out this article by Flowing Data. "It used to be that we’d see a poorly made graph or a data design goof, laugh it up a bit, and then carry on. At some point though — … Continue reading How to Spot Visualization Lies
Let's think about how we can get this talent interested in the development field! "The answers to some of the challenges businesses face can be found in the volumes of data many corporations collect. The problem is much of that data is messy and requires employees with the analytical skills to find the answers. “The … Continue reading Graduates See Career Opportunities in Growing Demand for Big Data Analytics
This is the excerpt for your very first post.